Fireball Cinnamon Whisky

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Fireball Cinnamon Whisky

Fireball Cinnamon Whisky is a very popular product throughout the United States.
Its candy like taste, and mellow burn are two contributing factors to its
extremely rapid increase in growth and popularity. In 2014 there was an
internet scare involving fireball and possible harmful ingredients. Upon recent
discovery of this internet scare, Fireball has released a document addressing
these questions/concerns of customers.
Released October 28,
2014:

“Fireball Cinnamon Whisky assures its consumers that the product is
perfectly safe to drink. There is no recall in North America. Fireball fans
can continue to enjoy their favorite product as the always have.”

Sazerac,
makers of Fireball, received information from its European bottler regarding a
small recipe related compliance issue in Finland. Regulations for product
formulation are different in Europe, which explains why recipes for products
like soft drinks, alcohol/spirits, and even candies are slightly different than
that of North America. Fireball, therefore, has a slightly different recipe for
Europe.

Finland, Sweden, and Norway found one ingredient in Fireball that
does not fit their current regulations. All of these shipments have been
recalled and are being replaced as quickly as possible. The ingredient in
question was propylene glycol (PG). PG is regularly used and perfectly safe
flavoring ingredient. PG has been used in more than 4,000 food, beverage,
pharmaceutical and cosmetic products for more than 50 years. Most people
consume PG every day in soft drinks, sweeteners, some foods or alcoholic
beverages.

“The ingredient is (GRAS) “generally recognized as safe” by the
U.S. Food and Drug Administration up to 50 grams per KG.” “It is used in the
Fireball flavor in very small quantities, less than 1/8th of the amount allowed
by US FDA
regulations.”